Key Word Planning

Every good web master knows that they need to research their keywords before even considering making a web site. Knowing how many people are searching for your particular key words is crucial to making money online. They want to find key words with high amounts of searches and low amounts competition. In this article I’ll talk about keyword research. We’ll even go over the best free tool to use to find out how many times a particular key word is being searched for each month.

Planning for Key Word

The first thing you want to do is find out what key words people are searching for. You can do this by using a free tool within Google Adwords. First you should get a free account from them by simply signing up. Following this, you can go into the opportunities section and find the key word research tool. Within the tool, type in the search term you want to research and it will tell you how many people are searching for the term. Synonyms for your key word can also be found in your search results. If this already seems like too much work, you can always visit . Those that are still with me can learn more in the following paragraphs.

Within the key word tool you will have the option of searching for the exact match, phrase match, and broad match. These different options will be explained with the key word “used cars”.

A great broad match example would be “used up old cars” for the term “used cars”. This type of search is not very well targeted. You won’t find customers looking to purchase quality pre owned cars from you with this broad match key word.

The term “red used cars” is a good example of a phrase match term. Keywords stay next to each other and in the same order as you intend them to be. They will however, have other words to the front and back of them which may or may not be relevant.

Exact match results will give you the most accurate results. Our minneapolis seo services company only looks at exact matches when researching clients site. This is because the exact match will tell you exactly how many people are searching for “used cars” and only “used cars”. If the numbers look good, you can make a site based off of this key word. When the numbers don’t look good you can look towards a synonym such as “preowned cars” or something of that nature.